Ethical responsibility is the foundation of corporate social responsibility based on honest and ethical behavior. Our company has set its own standards, although external forces or customer requirements can form ethical goals. Examples of our ethical responsibility include:
• Treat all types of clients fairly, regardless of age, race, culture or sexual orientation.
• Positive attitude towards all employees, including favorable wages and benefits above the established minimums. This includes fair employment consideration for all people, regardless of personal differences.
• Timely and respectful disclosure of operational concerns to investors and customers. While absolutely not necessary, our company has decided to manage its relationships with external stakeholders beyond what is legally required.
Every year our planet suffers from pollution. Large volumes of plastic, inefficient use of natural resources, inefficient use of electricity. All this in the long term will affect our quality of life. Magenta Favorita company contributes to environmental care:
• We support waste sorting.
• All working documents are filled in on the sheets on the back to save paper.
• In the office, we use energy-saving diode lamps for lighting.
Why should the company implement CSR strategies?
Despite the obvious help to nature and the global good message, many companies also consider CSR as an integral part of their brand image. Companies believe customers are more likely to do business with brands they see as more ethical. In this sense, CSR activities can be an important component of corporate public relations. At the same time, some founders of companies are also motivated to engage in CSR due to their beliefs.
In any case, CSR carries a lot of positive meanings for all parties. By working together with every person on the planet, Magenta Favorita Portugal can change our future. Together, we can make nature cleaner and greener, business as trusting and transparent as possible, and the relationship between people is open and good-natured.